Post-Purchase Monetisation



2026

Once the payment is complete, most brands stop talking. But today’s confirmation page is no longer just a receipt; it’s a high-value commercial moment. This report, in association with RetailX, shows how leading brands are monetising their post‑purchase space to drive secondary revenue, increase repeat visits and build stronger loyalty.

We surveyed 1,000 UK consumers and found that due to being under sustained cost pressures, nearly 90% are open to post-purchase offers under the right conditions. By using targeted and relevant offers, discounts and other advantages, retailers can instill both loyalty and repeat-purchase behaviour, all the while generating secondary revenues.

This report explains why post‑purchase engagement has become a critical lever for:

  • Driving repeat purchases without affecting your bottom-line
  • Unlocking secondary revenue at scale
  • Strengthening loyalty and customer trust
  • Future‑proofing ecommerce as AI reshapes the funnel

Download the Post-Purchase Monetisation report today and discover how 1,000 UK consumers are interacting with post-purchase offers; and how leading retailers, such as ODEON, Secret Sales, ASOS, easyJet and more are turning post‑purchase into a strategic advantage.